The system fails to start because of he CROSS_COMPILE version. Please modify Makefile.mk to fix this issue.
Go to BPI-M3-bsp
$cd BPI-M3-bsp
Modify line 13 and 14 in the file, Makefile.mk
Fixed:
K_CROSS_COMPILE=$(CROSS_COMPILE)
#K_CROSS_COMPILE=$(NEW_CROSS_COMPILE)
After recompiling, use the new uimages will solve the problem